Business Mentor NY – a program of Empire State Development

Program Update

Mentees and Mentors,

We appreciate your interest in mentorship. Please be advised that after March 31, 2024, the Business Mentor NY Program will cease to operate. However, you can continue to access mentoring services by contacting Entrepreneurship Assistance Centers in your area at esd.ny.gov/eac-directory to obtain one-on-one counseling with your current business idea or small business.

If you would like to continue offering pro bono mentoring services to entrepreneurs or small business owners, please email us at nylovessmbiz@esd.ny.gov with your core business skills, experience or education and your preferred service area.

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  BMNY

Ayelet Hargash Mentor

Location NY, United States of America
Mentor Industry Marketing/Advertising
Languages spoken
  • English
Recent Activity

How I can help

My professional background

I am a senior marketing and business leader who developed winning brand innovation strategies, growth initiatives, and commercial programs for world–class brands, among them Huggies®, Kotex®, Poise®, Depend®, Pull-Ups®, Goodnites®, Little Swimmers®, Danone®, and most recently Theraflu®. My background includes roles in Consumer Goods, Personal Care, Food and Consumer Health Care industries; both in Global Corporate and agencies. I am passionate about making a meaningful difference for the consumer, resulting in sustainable and profitable businesses growth.


How to work with me

What I can offer

I can give my support and guidance in Brand Building, Brand Equity, awareness and tragic generation, multi-channel marketing plan, and Business growth.